adidas AlphaBounce Website

With the upcoming launch of the new AlphaBounce running shoe, adidas needed a digital campaign website to support the launch. This included display advertising, email, as well as a custom web design. The landing page needed to highlight the new AlphaBounce brand, detail the technical features of the shoe, and support new color ways released monthly. The shoe was sold out within hours of launch.

Digital Campaign  |  User Experience  |  Ecommerce

Client: adidas / Role: Designer/Creative Director / Tags: ecommerce, User Experience, website /