Booths That Stop
People Walking By
Trade show booth design, exhibit graphics, and supporting collateral for B2B and consumer brands—designed for a ten-foot read, produced on schedule, and consistent with everything else your brand does.
Designed for the
Ten-Foot Read
A trade show booth has about three seconds and twenty feet to earn a conversation. Most booths lose that window to too much copy, a message written for a website rather than a show floor, and graphics that fall apart at large format.
We design trade show booths around a single legible idea: one message that reads at distance, a visual system that holds up at 10-foot scale, and a layout that routes traffic toward your team instead of trapping them behind a table.
Engagements cover booth concept and layout, large-format graphic design, backwall and banner systems, hanging signs, tension fabric and modular exhibit graphics, kiosk and demo station design, and the collateral that travels with the booth—sell sheets, leave-behinds, badges, and giveaways.
We've produced trade show and large-format work for IFS Industries, BlueStar, Big Chill, and Anark, plus national retail environments for De'Longhi at Target, Best Buy, and Bed Bath & Beyond. We work directly with your exhibit house or ours, and we manage files to their exact templates and deadlines.
Exhibit &
Large-Format Work
IFS Industries Website
Trade show graphics and sales collateral aligned to a rebuilt B2B brand system.
View Case Study
BlueStar Digital Marketing
Show and showroom presence for a premium appliance brand, consistent with its digital identity.
View Case Study
DeLonghi Target Store Displays
Large-format retail displays and signage produced for national retail environments.
View Case StudyBooth Design,
End to End
Booth Concept & Layout
Traffic flow, sightlines, demo placement, and messaging hierarchy planned before any graphic gets designed.
Large-Format Graphics
Backwalls, hanging signs, towers, kiosk panels, and floor graphics designed at scale and built to your exhibit house's templates.
Modular & Fabric Systems
Tension fabric, pop-up, and modular exhibit graphics designed to reconfigure across 10x10, 10x20, and island footprints.
Show Collateral
Sell sheets, leave-behinds, badges, lanyards, giveaways, and demo materials designed as one coordinated kit.
Digital & Demo Content
Looping screen content, demo walkthroughs, and interactive kiosk design that works without audio on a loud floor.
Production Management
Vendor coordination, print specs, proofing, and deadline management with your exhibit house so nothing misses freight.
How We Work
Discovery
We learn your business, audience, and goals through stakeholder interviews and competitive analysis.
Strategy
Define positioning, sitemap, content strategy, and conversion goals before any design begins.
Design
High-fidelity mockups and interactive prototypes that bring your brand to life on screen.
Develop
Clean, performant code built on modern frameworks with CMS integration and SEO best practices.
Launch
Thorough QA, performance optimization, analytics setup, and ongoing support post-launch.
What Sets Us Apart
Strategy-First Approach
Every engagement starts with research and strategy—no templates, no shortcuts.
Design-Driven Development
Senior design and engineering under one roof, building experiences that elevate brands.
Proven with Recognizable Brands
Trusted by SETI Institute, BlueStar, adidas, Fjällräven, the Michael J. Fox Foundation, and more.
Full-Service: Brand to Code
Strategy, brand, design, and engineering—one team, one accountable partner.
Remote-First, Time-Zone Friendly
We work with teams across the US and internationally—async-fluent and on-call when it matters.
How It Works
How a Booth ProjectComes Together
Booth projects run against the show calendar, so the stages are sequenced backward from your freight deadline.
- 01
Show and goal brief
We start with the show, the footprint, the audience, and what a successful show actually means—leads, demos, meetings, or launch awareness.
DELIVERABLE: Show brief and message hierarchy
- 02
Layout and concept
Booth layout options plus two creative directions shown in context at scale, so you can judge the ten-foot read rather than a thumbnail.
DELIVERABLE: Layout plans and concept renders
- 03
Graphic production
Full large-format graphic design built to your exhibit house's dielines and bleed specs, with collateral and screen content designed alongside.
DELIVERABLE: Production-ready graphic files
- 04
Proofing and freight
Color proofing, vendor coordination, and file delivery against the show's material deadline, with a packing and setup reference for your team.
DELIVERABLE: Approved proofs and setup guide
- 05
Post-show reuse
We package reconfigurable versions for the next footprint so the investment carries into future shows instead of getting rebuilt.
DELIVERABLE: Reusable asset library
Booth Design
Investment
Design fees scale with footprint and how much of the show kit is included. Fabrication and freight are billed separately by the exhibit house.
10x10 / 10x20 Graphics
Booth graphics designed to existing hardware templates, plus a basic leave-behind.
- Message hierarchy
- Backwall & banner graphics
- Exhibit-house file prep
- Color proofing
- Two revision rounds
Island / Custom Environment
Larger footprints with custom layout, environmental graphics, and a full show collateral kit.
- Layout & traffic planning
- Large-format graphic system
- Demo & kiosk design
- Screen content
- Full collateral kit
Show Program
A reusable modular system designed across a full season of shows.
- Modular graphic system
- Multi-footprint kits
- Per-show refresh
- Vendor management
- Reusable asset library
Fabrication, shipping, and on-site labor are quoted by the exhibit house.
Common Questions
Related Design Services
Booth work usually travels with these engagements.
Ready for a Booth
That Earns the Floor?
Tell us the show, the footprint, and the deadline. We'll tell you what's achievable and what it takes.
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