Brochures Built
to Be Used
Corporate, product, and sales brochures with a clear story, a strong visual system, and production details that hold up in print and on screen.
Selected Clients
Editorial and sales materials for companies and institutions
Brochure Design That
Makes the Case Clearly
Hooten Design creates corporate, product, and sales brochures for companies and nonprofits across the United States. Engagements cover content structure, editorial design, data visualization, print production, and accessible digital delivery.
A brochure has limited space and a specific job. It may need to explain a technical product, support a sales conversation, introduce an organization, or give a buyer something useful to take away. Good brochure design starts by deciding what the reader needs to understand and in what order.
We shape the content, establish the visual hierarchy, and design each spread around the way people actually scan and read. The result can work as a printed piece, an accessible PDF, or both, without feeling like the same layout was forced into two formats.
Our brochure work includes corporate capabilities, product literature, sales leave-behinds, program overviews, technical information, and longer editorial pieces. We can work within an established brand or build the supporting visual system the project needs.
Senior designers stay involved from the first content review through final production files.
Brochure, Editorial,
and Product Work
SETI Institute Annual Report
An annual report that organized a year of scientific research into a clear print and digital story.
View Case Study
IFS Industries Website
Technical product information and sales materials brought together under one consistent visual system.
View Case Study
BlueStar Digital Marketing
Product and campaign materials supporting a premium appliance brand across sales and marketing channels.
View Case StudyFrom Content Structure
Through Production
Content Strategy & Structure
Audience, purpose, page plan, and information hierarchy established before layout begins.
Editorial Design
Custom grids, typography, pacing, and image direction designed around your actual content.
Corporate Brochures
Capabilities, company overviews, program materials, and sales leave-behinds that explain the business clearly.
Product Brochures
Product stories, specifications, features, and technical details organized for buyers and sales teams.
Photography & Data Visualization
Photo art direction, diagrams, charts, and infographics that make dense information easier to understand.
Print & Accessible PDF Production
Press-ready files, vendor coordination, proof review, and accessible digital versions prepared for distribution.
How We Work
Discovery
We learn your business, audience, and goals through stakeholder interviews and competitive analysis.
Strategy
Define positioning, sitemap, content strategy, and conversion goals before any design begins.
Design
High-fidelity mockups and interactive prototypes that bring your brand to life on screen.
Develop
Clean, performant code built on modern frameworks with CMS integration and SEO best practices.
Launch
Thorough QA, performance optimization, analytics setup, and ongoing support post-launch.
What Sets Us Apart
Research Before Design
Audience, market, and business goals guide the work before visual concepts begin.
Senior Design and Engineering
Experienced designers and engineers work together from early decisions through launch.
Recognizable Client Work
Our clients include SETI Institute, BlueStar, adidas, Fjällräven, and the Michael J. Fox Foundation.
One Accountable Partner
Strategy, brand, design, and engineering stay with the same team.
Built for Remote Collaboration
We work across US time zones and internationally, using clear reviews and direct access to the team.
How It Works
How a BrochureProject Runs
Most brochure engagements move through four practical stages.
- 01
Audience and content review
We review the audience, sales context, existing copy, product information, brand assets, photography, and production requirements.
DELIVERABLE: Content inventory and page plan
- 02
Editorial direction
We establish the visual system using real content, including the grid, type hierarchy, image treatment, and sample spreads.
DELIVERABLE: Design direction and sample spreads
- 03
Full design and refinement
The approved direction is applied across the full brochure, with structured review rounds for copy, imagery, data, and technical details.
DELIVERABLE: Complete brochure layout
- 04
Production and delivery
We prepare final files, review proofs, coordinate with the printer when needed, and produce the accessible digital edition.
DELIVERABLE: Print-ready files and digital PDF
Brochure Design
Investment
Most focused brochure engagements fall within this range, depending on length, content readiness, photography, and production needs.
Focused Brochure
A complete corporate, product, or sales brochure designed for print and digital use.
- Content and page planning
- Custom editorial design
- Two structured revision rounds
- Print-ready production files
- Accessible digital PDF
Final pricing is based on page count, content development, imagery, data visualization, and print requirements.
Common Questions
Related Design Services
Brochure projects often connect to broader editorial and brand work.
Have a Brochure
That Needs to Work Harder?
Send us the current piece, content outline, or product information. We'll help define the right scope and format.
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