Graphic Design
Boulder
A Boulder graphic design company for print, digital, and brand collateral. Annual reports, packaging, event materials, and campaign creative.
Trusted by Boulder & Front Range Teams
Graphic Design,
Across Every Medium
Hooten Design + Technology is a graphic design company serving Boulder, Colorado and Boulder County from nearby Lafayette. We design annual reports, packaging, lookbooks, trade show graphics, sales collateral, and campaign creative, and you work directly with the senior graphic designer on your project.
Great graphic design does more than look beautiful. It communicates, persuades, and leaves an impression that compounds. We bring the same strategic thinking to print and digital graphic design that we bring to web and brand work for Boulder clients.
Based in Lafayette and serving the entire Boulder, Colorado market, from Pearl Street to Gunbarrel, Niwot to Louisville. We work with Boulder businesses that need design across channels: event materials, packaging, annual reports, sales decks, social campaigns, and editorial design.
Most Boulder graphic design companies are either a solo freelancer or an agency where the senior designer sells the work and a junior executes it. We're structured differently: you work directly with the senior graphic designer, with strategy, art direction, copy, and print production handled in house.
We handle ClimateTech event materials, wellness packaging, outdoor lookbooks, nonprofit annual reports, and B2B sales collateral for Boulder organizations. Concept, art direction, design, copy, and production all stay with the same team.
With 30+ years of experience and credits including SETI Institute annual reports, De'Longhi retail displays, Fjällräven lookbooks, and Carrom brand work, we deliver graphic design that holds up.
Graphic design and web work reinforce each other. If your site needs the same attention, see our Boulder web design company services, or our logo design in Boulder if you're starting with the mark itself.
Graphic Design
Portfolio
SETI Institute Annual Report
Annual report design communicating complex scientific research with clarity and impact.
View Case Study
DeLonghi Target Store Displays
Point-of-purchase displays and retail signage for major national retailers.
View Case Study
Carrom Brand Redesign
Complete brand identity design including logo, packaging, and marketing materials.
View Case StudyFull-Service
Graphic Design
Print Design
Annual reports, brochures, catalogs, packaging, and marketing collateral designed with precision for Boulder businesses.
Digital Design
Social media graphics, email templates, digital ads, presentations, and campaign assets optimized for every platform.
Brand Collateral
Business cards, stationery, signage, event materials, and environmental graphics that extend your brand into the physical world.
How We Work
Discovery
We learn your business, audience, and goals through stakeholder interviews and competitive analysis.
Strategy
Define positioning, sitemap, content strategy, and conversion goals before any design begins.
Design
High-fidelity mockups and interactive prototypes that bring your brand to life on screen.
Develop
Clean, performant code built on modern frameworks with CMS integration and SEO best practices.
Launch
Thorough QA, performance optimization, analytics setup, and ongoing support post-launch.
What Sets Us Apart
Research Before Design
We begin with your audience, market, and goals before making design decisions.
Design and Development Together
Designers and developers work side by side, so the finished site matches the original intent.
Boulder County Experience
We know the local market, its audiences, and the standards Boulder organizations are expected to meet.
Brand Through Launch
The same senior team handles brand strategy, design, development, and launch.
Recognizable Client Work
Our clients include SETI Institute, BlueStar, adidas, and other established organizations.
Brand Categories
We Serve
We bring graphic design craft to the Boulder categories where visual quality is part of how the business gets evaluated.
Consumer Brands
Lifestyle and consumer brands that compete on identity and emotional resonance.
B2B & Industrial
B2B brands ready to differentiate beyond features and specifications.
Tech & SaaS
Product companies that need a brand worthy of the product they're building.
Healthcare & Wellness
Health-aligned organizations balancing trust, accessibility, and warmth.
Mission-Driven
Nonprofits and B-Corps positioning their cause for the next decade.
Hospitality & Real Estate
Hospitality, restaurant, and real estate brands selling experience and place.
Graphic Design
Investment
Every Boulder graphic design engagement is scoped to its requirements, but most projects fall into one of three tiers.
Single Project
Annual reports, brochures, packaging, or campaign assets handled as a focused engagement.
- Creative direction
- Custom design
- Print-ready files
- Production support
- Up to 2 rounds of revisions
Campaign / System
Multi-piece campaigns or design systems extending an existing brand across mediums.
- Concept & art direction
- Print + digital deliverables
- Templates & guidelines
- Production management
- Asset library
Brand + Collateral
Comprehensive brand and collateral programs for organizations with broad design needs.
- Brand identity
- Full collateral suite
- Trade show / environmental
- Brand guidelines
- Ongoing creative partnership
Nonprofit and B-Corp pricing available.
Common Questions
Related Boulder Services
Looking for something more specific? Explore our related Boulder-area services.
Ready for Design
That Stands Out?
Let's discuss how strategic graphic design can strengthen your Boulder brand.
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